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THE IMPORTANCE OF GLOBAL MARKETING |
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GLOBAL WEB STRATEGY & INFRASTRUCTURE The world has changed. We live in a global society. This couldn't be more true than in the real estate business. 97% of all real estate sales in the U.S. still take place through an agent, but more than 70% of those buyers researched the market on the Internet before ever contacting that agent. To compete as a seller, representation on the Web is now a requirement. And, since a potential buyer for a local luxury home could be in Hong Kong, London, New York or Hollywood, national and international exposure is essential.
McGuire Real Estate Brokerage has developed a web infrastructure technology where their website is fed by a network of dozens of website affiliates in over 80 countries. Over 3,700 visitors a day are attracted to McGuire's website (that's more than 1,000,000 viewers per year, with an average stay of >14 minutes). That's Exposure!
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